How To Make A
Fortune From Someone Else's
Product Launch Without Being An Affiliate Or
Promoting Their Offer
By Jimmy D. Brown of “Small Reports Fortune”
I'm an observer. I watch marketers and how they work.
I look at how people respond to marketing. And I've
discovered something interesting over the years that I want to
share with you as it relates to building your internet
business.
Hot topics and trends come along regularly. There's always a
new "in" thing making an appearance on the radar screen.
And whenever there's a new rage, there will be marketers
who jump on the bandwagon.
That can pay off big for YOU if you're smart.
Let me explain.
What happens when a new trend or technique or tool
surfaces?
*** People begin to talk about it.***
Marketers begin convincing people why they need it.
Consumers tell their stories. Discussions take place. Hype
builds. Sometimes controversy breaks out. An education
process unfolds.
Through it all ... DEMAND increases.
Now, here's where you come along.
You piggyback on the popularity of the latest big hit by
creating a small report on the topic. You get the benefit of
other marketers creating hungry leads for your offer without
them even knowing it.
Let me give you an example...
When John Reese released Traffic Secrets it was a huge
success. He sold over a million dollars worth of product
in one twenty-four hour period. However, at a $997.00 asking
price, it was out of reach for many consumers.
But...
What if YOU had decided to write a 15 page small report
entitled, "Free Traffic Secrets" and offered it for $20 ... do
you think you would have had any takers? Of course!
Why? Because every marketer on the planet was talking about
the need for web site traffic so they could build interest in
John's course. They were creating hungry leads for your offer
without them even knowing it.
All of these marketers expertly and persuasively pointed out
the necessity, benefits and usages of getting web site traffic.
They, in essence, would have created demand for the TOPIC
of your small report.
1. Many of those that couldn't afford John's
high-ticket product would likely buy your small report because
the end result of getting site traffic was something they had
been told repeatedly they needed!
2. Many of those who could afford John's high-ticket
product would also likely buy your small report because of the
same reason AND they would like to know what you might offer
differently than John.
Do you see how powerful this is?
Even as I type this lesson out, I have received DOZENS of
emails today announcing a new co registration product that
everyone's talking about.
I could spend a few hours this evening writing a small
report on the same topic and sell it like crazy tomorrow
because of everything that's being said about the subject
today.
So, what's the lesson for you to learn here -
** The surest way to create a hot-selling
small report is to
pick a topic related to that which everyone is talking
about.***
You know, it doesn't matter what "market" you're in, chances
are you see the same kinds of outbreaks that I see in "internet
marketing" circles ...
* Major product launches
* New technologies and tools
* Fresh research
* Innovative features and improvements
* Ground-breaking news
* Hot topics of discussion
* Best-selling books
* Interest-grabbing magazine articles
* Emerging trends
The list could go on and on, right?
It shouldn't come as a big surprise that you need to monitor
what's going on around you, specifically looking for the latest
topic everyone's talking about.
You can do this by regularly browsing 4 trend and event "hot
spots"...
1. Active Forums. Find at least one ACTIVE forum related to
your market and regularly visit it to look for ideas. Keyword
here is "active". The ideal forum will have a number of
participants who regularly post messages.
2. News Feeds. You can begin with Google.com's news center
at http://news.google.com.
You should also look for a news feed or site that is specific
to your field of interest. For example: I regularly visit
http://ChristianHeadlines.com to
stay on top of events related to some of my Christian
sites.
3. Article Directories. Spend a few minutes at your favorite
article directory, focusing specifically on the NEWEST articles
posted and the TOP RECENT articles read. I regularly check
http://goarticles.com.
4. Competitor's Lists. You'll also want to "spy" on what
your competition is doing by joining their lists. When a major
competitor begins highlighting certain topics in their content
(I.E. "articles") and / or releases or promotes a specific
product, it's a good indication that you should pay
attention.
All of these things allow you to capitalize on the current
buzz!
Create small reports based on these buzz-worthy topics.
.........................
Get
your FREE guide
by Jimmy D. Brown on the 5
steps on how to turn a 7-15 page report into big
profits for you. It could truly turn your life
around.
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