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Resale Rights ProductsThe Ugly Truth
about Resale Rights
As
information marketers we continually keep buying products with resale rights, and wonder why they don't make us
any money. If you know what products to look for then there is no reason why you shouldn't be making money with
resale rights products.
They are great for list building purposes, back end sales,
product packages, and many more profitable ventures, but there are down sides to resale rights products, and if
you don't know what you are doing, you will lose money!
Low Quality Resale Rights
By doing a search on any search engine you'll find thousands
of offers for different resale rights products and/or packages. The only problem is that most of these products
have been around forever. You can't give them away much less make money from them.
When buying products with resale rights, there are a few things you need to look
for as far as the quality of the products. I've created a short check list you should look at each time you go
to buy a product with resale rights.
1. When was the product
published?
If the product is over a year old, I usually wont buy it.
Many things change within a year, and I only want to provide up to date information to my customers. So before
you buy, ask how old the product is.
2. I do a search for the product on the main search
engines to see how much competition there is for the product.
If 20,000 other people are selling the same resale rights
product as you, then how are you going to be different from them with the same product? There are millions of
people online, but you still have to stand out from the crowd. Don't buy resale rights products that everyone
and their brother is trying to sell.
3. Does the product come with a marketing
package?
When I buy a resale rights product I usually wont buy it
unless it comes with graphics, and a ready to go sales letter that I can edit. I do make changes here, and
there, but to save me time to get me quickly profiting with a product, I want a sales letter that's ready to
go. If this isn't stated in the sales copy for the product, ask the owner of the product if a marketing package
comes with the product. If not, then I would look else where.
4. Can the product help your customer in some
way?
We all want to make more money, save time, and solve our
problems. Make sure that the resale rights product can help your customers in some way. We all like to make
money, but it all starts with making a customer happy. Be sure that you are helping them!
5. The price of the product.
It is easy to understand why there are different prices for
different brands of a physical product. The price tag can easily determine the quality and contents of the
product. Information products are no different! To make money with resale rights products, you have to spend a
little money. Don't buy a product just because it's cheap. Usually the more expensive resale rights products
sell better because there is less competition. Most people wont spend money to make money.
If you had to pay $197 for a product that only 400 other
people were selling and could make $3000 from that one product, why would you pay $20 for a product that 4,000
people are selling and you may only make your investment back?
These are the top five things you need to be watching for
when it comes to the quality of a resale rights product. You are sure to make more money off of resale rights
products that provide good information, that doesn't have a lot of competition, and that can help your
customer. Use your head and follow this advice and you should do well with profiting with resale
rights!
If you're considering a business with resale rights products, Liz has created ‘Resell Rights For Newbies’,
a complete system designed to teach new marketers how to start and build their own Internet
business from scratch, using resell rights products.
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