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Resale Rights ProductsThe Ugly Truth
about Resale Rights
As information marketers we continually
keep buying products with resale rights, and wonder why
they don't make us any money. If you know what products to
look for then there is no reason why you shouldn't be
making money with resale rights
products.
They are
great for list building purposes, back end sales, product
packages, and many more profitable ventures, but there are
down sides to resale rights products, and if you don't know
what you are doing, you will lose money!
Low Quality Resale
Rights
By doing
a search on any search engine you'll find thousands of
offers for different resale rights products and/or
packages. The only problem is that most of these products
have been around forever. You can't give them away much
less make money from them.
When
buying products with resale
rights, there are a few things you need to look
for as far as the quality of the products. I've created a
short check list you should look at each time you go to buy
a product with resale rights.
1. When was the product
published?
If the
product is over a year old, I usually wont buy it. Many
things change within a year, and I only want to provide up
to date information to my customers. So before you buy, ask
how old the product is.
2. I do a search for the product
on the main search engines to see how much competition
there is for the product.
If 20,000
other people are selling the same resale rights product as
you, then how are you going to be different from them with
the same product? There are millions of people online, but
you still have to stand out from the crowd. Don't buy
resale rights products that everyone and their brother is
trying to sell.
3. Does the product come with a
marketing package?
When I
buy a resale rights product I usually wont buy it unless it
comes with graphics, and a ready to go sales letter that I
can edit. I do make changes here, and there, but to save me
time to get me quickly profiting with a product, I want a
sales letter that's ready to go. If this isn't stated in
the sales copy for the product, ask the owner of the
product if a marketing package comes with the product. If
not, then I would look else where.
4. Can the product help your
customer in some way?
We all
want to make more money, save time, and solve our problems.
Make sure that the resale rights product can help your
customers in some way. We all like to make money, but it
all starts with making a customer happy. Be sure that you
are helping them!
5. The price of the
product.
It is
easy to understand why there are different prices for
different brands of a physical product. The price tag can
easily determine the quality and contents of the product.
Information products are no different! To make money with
resale rights products, you have to spend a little money.
Don't buy a product just because it's cheap. Usually the
more expensive resale rights products sell better because
there is less competition. Most people wont spend money to
make money.
If you
had to pay $197 for a product that only 400 other people
were selling and could make $3000 from that one product,
why would you pay $20 for a product that 4,000 people are
selling and you may only make your investment
back?
These are
the top five things you need to be watching for when it
comes to the quality of a resale rights product. You are
sure to make more money off of resale rights products that
provide good information, that doesn't have a lot of
competition, and that can help your customer. Use your head
and follow this advice and you should do well with
profiting with resale rights!
If you're considering a business with resale rights
products, Liz has created ‘Resell Rights For
Newbies’, a complete
system designed to teach new marketers how to
start and build their own Internet business from scratch,
using resell rights products.
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