I went through the most amazing social media course this past week. It’s called Social Marketing Results.
I don’t usually get through a course in a week but this one kept my attention.
It has actionable ideas and focused strategies for getting results. But it also addresses ALL the problems I hate when it comes to social marketing.
- Poor engagement. I’ve work hard at engaging on Twitter, Facebook, and Google+ with comments and sharing but I don’t always get the engagement and participation I expect.
- Too Few Likes & Shares. My biggest frustrations is getting new “Likes” for my Facebook Page. I’ve had good luck with getting comments on my blog but people weren’t necessarily liking my FB page or sharing my posts across my favorite networks like I’d hoped.
- Not the right connections. New followers on Twitter are OK but my followers aren’t necessarily people that I want to connect with. They simply want me to follow them back. You know, the ‘You follow me I’ll follow you‘ syndrome. That’s pointless to me.
‘Social Media Results’ absolutely got my attention.
But there’s also a little more to the story than that. [Read more...]