Regardless of what you’ve heard, email marketing is still a top marketing strategy. You can personalize your messages, tailor them for certain individuals and make special offers to subscribers.
However, as effective as email is, it’s not effective if you’re making obvious email marketing mistakes. There’s no sense in sending email if it’s not getting opened or doesn’t get delivered.
Here’s a list of the most common and overlooked email marketing mistakes to avoid so you get the most out of using email.
9 Common and Often Overlooked email Marketing Mistakes To Avoid
To give you some examples, I chose 9 of the most common mistakes I’ve encountered with my email marketing list that’s helped me not only boost my open and click through rates, they’ve helped me increase sales simply by creating trust with my subscribers. [Read more...]