If you understand that a single keyword can generate more traffic, more customers and more sales for your online business, you wouldn’t guess about what keywords to use. Instead you’d use a keyword tool that can generate the best keywords for your web pages, right? That just makes good sense.
So what keyword tool should you use?
There are lots of keyword research tools available, the most popular being the Google keyword tool, primarily because it’s free. However, as popular as Google’s free tool is, it falls short when it comes to helping me generate more traffic, perform keyword competitor analysis, and increase my profits.
After almost ten years on the web, 3 blogs and 4 websites later, I felt compelled to evaluate Wordtracker vs Google keyword tool. It was actually on the recommendation of my admired and hugely successful friend Karon Thackston, that Wordtracker would perform much better for me.
I’m now a loyal Wordtracker user and so glad I am because Wordtracker gives me more of what I need to be found online, something I couldn’t squeeze out of Google.
But I know what you’re thinking… Read More →
If you’re still a little, or maybe a lot, confused about how to use keywords for SEO and copywriting, I thought this article by Karon Thackston covering an interview she did with Matt Cutts clarifies pretty well how we should be using keywords and key phrases within in our copy.
Since April of this year, Google has been rolling out updates that affected the way that links are evaluated and websites are ranked. The latest of which is the Penguin update, which penalizes sites that violate webmaster guidelines.
Deep linking is about linking to specific interior pages of your blog or website, as opposed to linking to your home page.
It gives me goose bumps when I hear that 70% of web users click on the natural search results instead of the paid results to find what they are looking for.
Search Engine Optimization and positioning keywords isn’t hard, in fact you can write search engine optimized content yourself by following a simple structure for each of your web pages.
I’ve found that if you can apply a few simple SEO strategies, couple that with pillar content and include good linking strategies, it’s possible to improve your search engine ranking.
