Want to know how to create an information product? And without having to write?
When folks ask me what they can do to make money online, I’ll always suggest creating information products.
I do it and it’s been an awesome income generator.
But what do you think the most common response is when I suggest this to people?
“I’m not a writer, Liz”
I get that not everyone is a writer, or even likes writing.
But honestly, if you want to make money online and you see the potential of creating information products, frankly that’s not a good excuse.
There are ways to create an information product without creating or writing it all yourself, and in some cases you don’t have to write at all.
1. Let The Experts Create An Information Product for You
No, I don’t mean outsource it, you could, but that gets expensive.
What I’m talking about is asking a group of experts specific questions related to your topic and let their answers become the information in your product.
Here’s how it works.
Find 5-10 experts in the area of your topic. Come up with some great questions that readers would want to know about, and ask each of them to answer the questions in detail.
Then feature each of the experts, their name, website and expertise in your product along with their answers.
The great thing about creating an information product this way is that you’ve got experts giving their personal, unique answers. These answers are direct from the horses mouth, so they are valued responses not found anywhere else.
But what’s more is that these experts will more than likely promote the guide to their readers as well because they’re featured in it.
It’s a win/win situation for you both.
One word of caution though, don’t go crazy with asking too many questions of your experts, you might risk that they won’t respond to you at all.
When you have all the answers, simply compile them into a PDF report, with a brief intro and conclusion. You may even want to add your own thoughts.
2. Use Voice to Text Technology to Create An Information Product
I like to talk out my thoughts. For some reason things just come out easier when I actually say them out loud.
Recording software is an easy way to translates your voice straight into text.
Did you know that you probably have the technology right on your own computer?
In Windows 7 and Windows vista simply go to your control panel, then go to ease of access. This voice recognition tool is primarily used for controlling your computer but it also has a voice to text feature that you can use in a text document to dictate your copy.
For a paid option with more features, Dragon is also a great tool for voice to text technology.
3. Create an Information product with Recorded Interviews
Just like in #1, your information product doesn’t have to be all text or even text at all.
You could use the interview method to create audio recordings of your interviews.
As you might imagine it’s an easy way to create an instant product that requires very little effort on your part, except for maybe coordinating the interviews.
A big benefit for this type of product is that many people prefer to download a recording so they can listen to it on their mp3 player or while driving.
You could even try adding a bonus by having the recordings transcribed as text, so for those that want to also read the interviews, they have that option.
One easy way to record these interviews is through Skype, but there are services for recording over a regular phone line as well, including Google Voice, which is free.
4. Video Tutorials Make Great Information Products
People love videos. In fact if I’m trying to find out how to do something, YouTube is the first place I go, and so do millions of other people.
But video is no easy thing to create, just take a look at Ashley in her homemade video. You’ll laugh, it’s too funny…
Can you relate? Boy I could.
You could create your own video but you don’t have to be in front of the camera yourself, especially if your information product can be demonstrated on the computer in which case Camtasia is the perfect for that. Camtasia is a screen capture software that makes demonstrating the exact steps for how to do something online, easy and very clear.
5. Create Slideshow Videos
If you don’t have a video camera, try making a slideshow and then convert it to video format. You can do that with PowerPoint and simply pick an attractive template, add some interesting graphics or screen captures, add bullet points for your main ideas and then record yourself giving the presentation.
Open Office software is completely free which you can also use, just select the ‘Presentation’ option . With the free Windows Live Movie Maker, you could just create a slideshow with images, put in some background music, and convert it to video.
6. Use Private Label rights content
PLR is perfect if you don’t like writing but you don’t mind doing some writing.
You can buy PLR content very inexpensively and it’s a great way to kick start any information product project. Most people simply use PLR for creating articles, but you can buy PLR in the form of comprehensive guides, tutorials and reports as well.
PLR is perfect for anyone that has trouble getting their project off the ground. It provides you with content that you can easily customize with your own ideas, tips, methods, comments and stories. What’s more, a good PLR package comes equipped with graphics and pictures that you can include as your own.
First off, understand how to use PLR content, it’s not designed to use right out of the box, but it will get you started with your project and have your product finished in less time with a lot less writing. I use lots of PLR, but I customize if very carefully.
Just because you may not like to write or have trouble coming up with ideas doesn’t mean you can’t create an awesome information product. These are great alternatives for creating a product that your customers will appreciate and your bank account will love