6 Ways To Create An Information Product – Without Writing!

create an information productWant to know how to create an information product?  And without having to write?

When folks ask me what they can do to make money online, I’ll always suggest creating information products.

I do it and it’s been an awesome income generator.

But what do you think the most common response is when I suggest this to people?  

“I’m not a writer, Liz”

I get that not everyone is a writer, or even likes writing.

But honestly, if you want to make money online and you see the potential of creating information products, frankly that’s not a good excuse.

There are ways to create an information product without creating or writing it all yourself, and in some cases you don’t have to write at all.

1.  Let The Experts Create An Information Product for You

No, I don’t mean outsource it, you could, but that gets expensive.

What I’m talking about is asking a group of experts specific questions related to your topic and let their answers become the information in your product.

Here’s how it works.

Find 5-10 experts in the area of your topic.  Come up with some great questions that readers would want to know about, and ask each of them to answer the questions in detail.

Then feature each of the experts, their name, website and expertise in your product along with their answers.

The great thing about creating an information product this way is that you’ve got experts giving their personal, unique answers.  These answers are direct from the horses mouth, so they are valued responses not found anywhere else.

But what’s more is that these experts will more than likely promote the guide to their readers as well because they’re featured in it.

It’s a win/win situation for you both.

One word of caution though, don’t go crazy with asking too many questions of your experts, you might risk that they won’t respond to you at all.

When you have all the answers, simply compile them into a PDF report,  with a brief intro and conclusion. You may even want to add your own thoughts.

2. Use Voice to Text Technology to Create An Information Product

I like to talk out my thoughts. For some reason things just come out easier when I actually say them out loud.

Recording software is an easy way to translates your voice straight into text.

Did you know that you probably have the technology right on your own computer?

In Windows 7 and Windows vista simply go to your control panel, then go to  ease of access.  This voice recognition tool is primarily used for controlling your computer but it also has a voice to text feature that you can use in a text document to dictate your copy.

For a paid option with more features, Dragon is also a great tool for voice to text technology.

 

3. Create an Information product with Recorded Interviews

Just like in #1, your information product doesn’t have to be all text or even text at all.

You could use the interview method to create audio recordings of your interviews.

As you might imagine it’s an easy way to create an instant product that requires very little effort on your part, except for maybe coordinating the interviews.

A big benefit for this type of product is that many people prefer to download a recording so they can listen to it on their mp3 player or while driving.

You could even try adding a bonus by having the recordings transcribed as text,  so for those that want to also read the interviews, they have that option.

One easy way to record these interviews is through Skype, but there are services for recording over a regular phone line as well, including Google Voice, which is free.

4.  Video Tutorials Make Great Information Products

People love videos.  In fact if I’m trying to find out how to do something, YouTube is the first place I go, and so do millions of other people.

But video is no easy thing to create, just take a look at Ashley in her homemade video.  You’ll laugh, it’s too funny…

http://www.makeit-loveit.com/2011/01/why-i-dont-make-video-tutorials.html

Can you relate?  Boy I could.

You could create your own video but you don’t have to be in front of the camera yourself, especially if your information product  can be demonstrated on the computer in which case Camtasia is the perfect for that.  Camtasia is a screen capture software that makes demonstrating the exact steps for how to do something online, easy and very clear.

5. Create Slideshow Videos

If you don’t have a video camera, try making a slideshow and then convert it to video format.  You can do that with PowerPoint and simply pick an attractive template, add some interesting graphics or screen captures, add bullet points for your main ideas and then record yourself giving the presentation.

Open Office software is completely free which you can also use, just select the ‘Presentation’ option . With the free Windows Live Movie Maker, you could just create a slideshow with images, put in some background music, and convert it to video.

6.  Use Private Label rights content

PLR is perfect if  you don’t like writing but you don’t mind doing some writing.

You can buy PLR content very inexpensively and it’s a great way to kick start any information product project.  Most people simply use PLR for creating articles, but you can buy PLR  in the form of comprehensive guides, tutorials and reports as well.

PLR is perfect for anyone that has trouble getting their project off the ground.  It provides you with content that you can easily customize with your own ideas, tips, methods, comments and stories.   What’s more, a good PLR package comes equipped with graphics and pictures that you can include as your own.

First off, understand how to use  PLR content, it’s not designed to use right out of the box, but it will get you started with your project and have your product finished in less time with a lot less writing.   I use lots of PLR, but I customize if very carefully.

Just because you may not like to write or have trouble coming up with ideas doesn’t mean you can’t create an awesome information product.  These are great alternatives for creating a product that your customers will appreciate and your bank account will love :-)

10 Thoughts on “6 Ways To Create An Information Product – Without Writing!

  1. Nice tips Liz. Asking experts to create an information product for you is the most coolest and shrewdest tip ever. I too am considering a voice to text software very seriously. I believe I can get at least 4 times more work done that way. Thanks for sharing this post Liz :)
    Dr Kavita Shaikh recently posted..What is Franchise Business? How to Start Your Own Franchise Business?My Profile

  2. Ms. Liz on August 1, 2012 at 4:13 pm said:

    Hey George, that may be true, but last time I looked into outsourcing someone to write an info product, they wanted over a grand to do it. That was a really quality writer, I’m sure there are cheaper ones.

    Thanks for your feedback :-)

  3. I don’t think outsourcing can be expensive. if you take a look at freelance sites like odesk and elance you can find really decent workers that will do quality work for relatively small price.
    george recently posted..Starting and growing a home based businessMy Profile

  4. Ms. Liz on July 31, 2012 at 2:31 pm said:

    Hey Devesh, I get so many questions about creating info products that I thought readers would really appreciate this one ;-)

    Thanks for your feedback.

  5. These are fantastic ideas, Ms. Liz! I really like the #1 & #6. Doing Interviews and selling them as a information product is something I’ll be doing very soon for one of my niche sites.

    Thanks for sharing this post on Blokube.
    Dev recently posted..42 Dazzling Tips To Rock You Business with Blogging & Social MediaMy Profile

  6. Ms. Liz on July 30, 2012 at 2:56 pm said:

    Hey Missy, I know, voice to text sounds wonderful! I’ve tried the option that’s available on Windows, it doesn’t always pick up the words correctly but I’ve used it a few times and it does help, you just have to go back and correct some of the words.

    Google Chrome also has a speech recognizer. I haven’t yet tried it but it sounds like it may be a tad better than the window tool.

    You’re probably not going to get 100% accuracy with any of the free tools but when you just cant type any more and you’d like to try speaking your thoughts, I think it’s worth checking it out.

  7. Missy
    Twitter:
    on July 30, 2012 at 2:28 pm said:

    Hi, Liz:

    I am very close to getting into #2 voice to text as my poor fingers need a break from all my web work. However am loving the idea of voice to text and plan to look into it and the various options out there. Do you have a set up that involves this? If so, let me know.

    Kindly,
    Missy

    p.s. Just connected with you on LinkedIn. Thanks for the invite.

  8. These ideas are really effective and helpful. With today’s technology, you really have to know a lot of things and be aware of what’s to be able to compete.

  9. Leo, just look around at sites and blogs in your niche. Look at how much traffic they get, their comments, how often they’re mentioned on other sites, etc. It will soon become apparent who the movers and shakers are.

  10. Wow, I love these ideas — especially the one about asking experts. It’s easy enough to come up with questions that I’ve always wanted answered. But how do you find these experts?
    Leo recently posted..CPA SalaryMy Profile

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