Have you ever wanted to create an information product of your own but tossed the idea because you’re not a writer?
Honestly? That’s a really poor excuse.
I’ve seen so many awesome information product ideas simply forgotten because people think they can’t write or they’re not up to the challenge.
First of all, there are lots of ways to create an information product without being a great writer. In some cases you don’t have to write at all.
Here are 6 Ways To Create An Information Product Without Writing It Yourself!
1. Let The Experts Create An Information Product for You
No, I don’t mean outsource it, you could, but that gets expensive.
What I’m talking about is asking a group of experts specific questions related to your topic and let their answers become the information in your product.
Here’s how it works.
Find 5-10 experts in the area of your topic. Come up with some great questions that readers would want to know about, and ask each of them to answer the questions in detail.
Then feature each of the experts, their name, website and expertise in your product along with their answers.
The great thing about creating an information product this way is that you’ve got experts giving their personal, unique answers. These answers are direct from the horses mouth, so they are valued responses not found anywhere else.
But what’s more is that these experts will more than likely promote the guide to their readers as well because they’re featured in it.
It’s a win/win situation for you both.
One word of caution though, don’t go crazy with asking too many questions of your experts, you might risk that they won’t respond to you at all.
When you have all the answers, simply compile them into a PDF report, with a brief intro and conclusion. You may even want to add your own thoughts.
2. Use Voice to Text Technology to Create An Information Product
You can talk out your thoughts can’t you? For some reason things just come out easier when you say them out loud.
Do this using a recording software. It’s an easy way to translates your voice straight into text. You may even have the technology right on your own computer?
In Windows 7 and Windows Vista simply go to your control panel, then go to ease of access. This voice recognition tool is primarily used for controlling your computer, but it also has a voice to text feature that you can use in a text document to dictate your copy.
For a paid option with more features, Dragon is also a great tool for voice to text technology.
3. Create an Information product with Recorded Interviews
Create audio recordings of interviewing individuals that can contribute to your information product. It’s a super easy way to create useful content that requires very little effort on your part, except for coordinating the interviews.
A positive benefit for this type of product is that many people prefer to download a recording so they can listen to it on their MP3 player or while driving or doing some other activity.
You could even try adding a bonus by having the recordings transcribed as text, so for those that want to also read the interviews, they have that option.
One easy way to record these interviews is through Skype, but there are services for recording over a regular phone line as well, including Google Voice, which is free.
4. Video Tutorials Make Great Information Products
People love video tutorials especially if you’re demonstrating how to do something.
But video can be tricky, just take a look at Ashley in her homemade video, it’s too funny…
Can you relate? I sure can.
However the good news is that you don’t have to be in front of the camera yourself. You can use others to make demonstrations for you or if you are demonstrating how to do something on the computer you can use a demonstration software like Camtasia which is a screen capture software that makes demonstrating the exact steps for how to do something online, easy and very clear.
Camtasia however doesn’t come cheap, but there are less expensive tools such as Screencast-o-matic Pro which I love. It doesn’t’ have all the bells and whistles of Camtasia but honestly you don’t really need them and it costs only $15 a year.
5. Create Slideshow Videos
If you don’t have a video camera, try making a slideshow and then convert it to video format. You can do that with PowerPoint and simply pick an attractive template, add some interesting graphics or screen captures, add bullet points for your main ideas and then record yourself giving the presentation.
Open Office software is completely free which you can also use, just select the ‘Presentation’ option . With the free Windows Live Movie Maker, you could just create a slideshow with images, put in some background music, and convert it to video.
6. Use Private Label rights content
PLR is perfect if you don’t like writing or you don’t feel your writing skills are up to par.
You can buy PLR content very inexpensively and it’s a great way to kick start any information product project. Most people simply use PLR for creating articles, but you can buy PLR in the form of comprehensive guides, tutorials and reports as well.
PLR is perfect for anyone that has trouble getting their project off the ground. It provides you with content that you can easily customize with your own ideas, tips, methods, comments and stories. What’s more, a good PLR package comes equipped with graphics and pictures that you can include as your own.
Before getting started, understand how to use PLR content. It’s not designed to use right out of the box. Most PLR requires customization meaning you should add your own tips, ideas, experiences and strategies. PLR should be used as a catalyst to get your thoughts rolling, not as filler content that doesn’t offer value.
Just because you may not like to write or don’t consider yourself a writer doesn’t mean you can’t create an awesome information product.
Stop with the excuses and use writing alternatives for creating an information product that your customers and followers will love.
And you’ll love those nice monthly paychecks. 8-)