When you are building an online business, one of the most important things you can do to drive traffic to your website is to get backlinks.  A backlink is a link from another website that leads back to your website.

The more of these backlinks you have pointing to your site, the better you will rank in the search engines.  Of course the better your site ranks in the search engines the more traffic your site will get. 

The following strategies are all completely free methods that I use to get backlinks. These are the backlinks that work the best for helping me get the most traffic and boost my sales each month:  [Read more...]

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Whenever I build a new site or add a new web page I give top priority to website search engine optimization and what I should be doing to help my site gain top ranking.  

That means making sure that I'm doing everything I can to give my site the content and information that will help me achieve high ranking on all the major search engines.  

It's one of my most important tasks because I know that without good website SEO I'll be missing out on relevant traffic and ultimately sales.  

Here are the most important SEO steps I take… [Read more...]

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I focus pretty heavily on link building for my websites.  It's not my favorite thing to do, in fact it's pretty much a big pain in the you know what, but a necessary pain if you're trying to boost your search engine rankings.  

But the search engines are more discriminating about the links they value these days.  So it's my take that if you're going to the trouble to build links to your site, why not get the most value for your efforts. [Read more...]

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I've been knee deep in SEO copywriting lately, that is, writing search engine friendly content. I like to write for the web so it's only natural that I'd want to appeal to the search engines with my writing, and actually I've gotten pretty good at it. The real excitement for me though, has been seeing traffic and sales role in without spending any money  

Of course I read a lot and listen to the SEO and copywriting experts I most admire, and we'll talk about them in a minute, but through it all I've learned some very powerful SEO copywriting techniques as well as some of the myths you can ignore.  

I have also noticed, however that the more I study and research SEO copywriting the more I realize how much 'bunk' and false ideas there are floating around out there from bloggers and even some of the so-called SEO experts.

For me, SEO copywriting and even basic SEO is more about common sense than it is about hard core optimization techniques. Sure, there are important techniques and strategies that you need to implement but I like to look at the practical side first, specifically looking at what the goal of a search engine is. 

For example, what is Google's primary mission?  If you know and understand that, it will become clear as to what you need to do to optimize your website. [Read more...]

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