SEO & SEM

Search Engine Optimization & Positioning Keywords

by Ms. Liz on November 14, 2011

Search Engine Optimization and positioning keywords isn’t hard, in fact  you can write search engine optimized content yourself by following a simple structure for each of  your web pages. For example, if you think of the search engines as text machines, which is  really what they are because everything in search engine optimization is based [...]

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4 Steps To Writing Effective SEO Copy

by Ms. Liz on July 27, 2011

If your goal is to rank well in the search engines, make writing effective SEO copy a priority, not just for some of your pages -  but for all of them. It’s not likely that you’ll get top ranking for all your site’s pages but you’ll want to at least do well for your most [...]

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Simplifying Search Engine Optimization

by Ms. Liz on July 14, 2011

Search engine optimization doesn’t have to be complicated. You can make it complicated if you want to, and surprisingly many people do, but I’ve found that by applying a few simple SEO strategies and couple that with pillar content, you can keep it simple and still achieve great ranking. Here’s to simplifying the process…

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Title Tag Examples That Compel More Clicks

by Ms. Liz on July 12, 2011

Don’t simply write your page’s title tag as a title, use it to help you get more clicks. Because the search engines use your title tag in their search listings when displaying your site, you should be thinking of it as free advertising.  That means crafting your title tag to command more clicks. But how [...]

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Tips for Using the HTML Header Tag

by Ms. Liz on June 7, 2011

One of the things I’ve paid some close attention to lately, especially for improving page rank, is the HTML header tag. Since hearing so much about how the search engines are considering the header tags more significant than in the past, I’ve been making a few tweaks and have seen some improvement on a few [...]

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If you’re web page has made it to the first page of Google, perfect, but are  you getting clicks? If not, it might be time to learn how to get more clicks on your Google search engine listing. You may already be using smart web page optimization, but that may not be enough. Not everyone [...]

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Increasing Page Rank: The Inside Out Approach

by Ms. Liz on April 14, 2011

When I’m working on increasing page rank for my website,  I like to start from the inside and work my way out. That means creating and improving my internal page links to my most important web pages People tend to focus a lot on building page links to their home page but realistically your home [...]

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Search engine copywriting by Karon Thackston is the copywriting course that helped me quickly understand the methods for achieving  top search engine ranking for many of my website pages. If you’re not familiar with Karon Thackston you should be, especially if you want to perfect your search engine optimization. 

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